Beginner projects
3 guides
Start here. No coding required — these guides are thinking exercises and setup tasks any digital marketer can complete.
Make Your Website Visible to AI Search
Set up llms.txt, update robots.txt, verify in Bing Webmaster Tools, and install
structured data so ChatGPT, Perplexity, and Google AI can find and cite your brand.
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Build Your Brand Markdown File for Claude
Create a brand playbook that loads into every Claude session — voice, tone,
audience, products, and messaging rules so Claude writes on-brand every time.
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Build Your Brand Personas with Claude
Turn Shopify data, customer reviews, surveys, and Klaviyo into five
living personas — built in an afternoon, refreshed quarterly, grounded in real data.
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Advanced projects
2 guides
These involve code, APIs, and developer setup. Claude handles the building — you handle the configuration.
Build an AI-Powered Digital Asset Manager
Connect Google Drive to a custom web app with AI tagging and natural language search.
Go from zero to a working DAM for 9,000+ photos and videos.
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Build Your Own Marketing Dashboard
Connect Shopify, Meta Ads, and Google Analytics 4 into one real-time dashboard.
Custom date ranges, year-over-year comparison, deployed free on Vercel.
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More projects on the way
New Claude AI project guides added regularly.
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